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Top beer trends. What's in store for beer drinkers in 2025?

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Contents

The world changes every day — and so do people’s tastes. Twenty years ago, beer restaurants in Russia were rare, and store shelves offered only a handful of labels. Today, the landscape is completely different: diversity reigns, and consumers are becoming increasingly discerning. Does this mean new beer trends are on the horizon? Let’s explore.

Restopubs instead of beer halls

Many venues that once served only beer and snacks are evolving. With growing interest in gastronomy, food is becoming a cultural centerpiece. Modern restaurants are adapting — where once you could order just toast and wings, now you’ll find full chef-designed menus.

Beer culture is shifting too. More establishments are offering gastronomic pairings — curated combinations of beer styles and dishes that complement each other perfectly. It’s not just about drinking anymore — it’s about tasting.

Still Craft

  • Gradual growth: Experts don’t expect a beer revolution in Russia, but craft beer consumption is steadily rising.
  • Current share: Craft accounts for about 2% of the market in Russia — far behind the U.S., but growing.
  • IPA momentum: Fruity IPAs (like mango or melon) are trending in the U.S. and may soon gain popularity in Russia.
  • Sour ales cooling off: Once hyped, sour ales are now more of a novelty. Consumers tend to return to classic styles for regular drinking.

Want to taste what’s trending — and what’s timeless? Visit Lambic beer restaurants. Our menu features the best beers from around the world, thoughtful pairings, and a cozy

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Coffee and beer - a match or a flop? Exploring the myths about the famous combination

Coffee and beer - a match or a flop? Exploring the myths about the famous combination

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Bornem Double beer: a taste with a history

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